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Presented by Nancy Dowd & Paula Battakas
The presentation will be posted on Dowd's blog at some point is now available. Unfortunately, while very stylish, the PowerPoint was extremely difficult to follow due to a small font and the use of red on black background. The presenters also went through the presentation quickly.
Added:
A few points:
Old school is afraid of transparency.
New media demands transparency
Cool example - NYPL Labs - Public lab of new technologies they're testing. LOVE THIS. One of their ideas is a suggestion box, a la My Starbucks Idea (Dell now has Ideastorm.com)
Photoshop Express has great language: Tell us what you like, dispise, what put you to sleep
Make your own Got Milk Poster (can't find the example) - What can we do like this?
Mid York Public Library's Regional Read blog discussions were lead by community members!
1 comment:
Thanks for coming to the presentation! I just posted my PowerPoint on slideshare: http://www.slideshare.net/ndowd/giving-your-marketing-a-second-life/
-Nancy
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